OUR STORY

At Sew Over it we are all about stylish sewing patterns, gorgeous fabrics, easy-to-follow classes and expert advice to help you learn to sew one make at a time.

Sew Over It was launched by founder, Lisa Comfort, in May 2011 in response to the growing feeling that sewing was becoming a lost skill.

“I wanted to pass on my passion for sewing through Sew Over It and encourage more people in around the world to pick up a needle and thread” Lisa Comfort

Starting a business in the middle of an economic downturn turned out to be perfect timing. The recession revived interest in handmade and crafts and made people want something that lasted rather than fast fashion. The name Sew Over It is a reference to Lisa’s frustration at the throwaway attitude to clothing.

Sew Over It quickly established itself as one of the leading contemporary one-stop sewing shops in the UK running classes, selling fabrics, haberdashery, patterns and kits and hosting a busy sewing café.

Now 10 years old and the UK’s leading sewing community, Sew Over It is a multi-channel sewing platform, offering stylish digital and print sewing patterns, gorgeous fabrics, easy-to-follow online video classes and lots of support, inspiration and expert advice on our active social media channels.

We want to help you create a capsule wardrobe of timeless handmade classics that you’ll wear again and again. We celebrate women of all shapes and sizes and embrace diversity. We are a mostly female team with a can-do attitude to life.

We may be bigger than 10 years ago but what hasn’t changed is that Lisa and everyone who works and teaches at Sew Over It is passionate about sewing and loves to sew in their free time.

MEET THE TEAM

We’ve have been teaching people to sew for over 10 years. Our in-house teaching team are expert pattern cutters, teachers, couture designers and technical dressmakers. We deliver useful and clear video classes taught in a friendly way and we’re always on hand for any of your sewing questions.

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Lisa Comfort – Founder & Director

Lisa manages the vision of the company, financial direction and most importantly creative direction. Lisa is our chief pattern designer with a passion for teaching everyone to sew. Lisa designs easy-to-follow sewing patterns to make you feel amazing!

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Rosie Stirling – Chief Operations Officer

Our Chief Operations Officer, manages all aspects of Sew Over It. You’ll find her doing everything from packing online shop orders, managing our online learning platform Stitch School or driving round with too many fabric rolls squished into her car!

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Nicole Wells – Production Manager

Nicole is our Production Manager, and oversees the process of bringing our patterns, kits and online classes to life.

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Becca Porter – Wholesale Coordinator

Becca coordinates the wholesale side of Sew Over It, making sure our lovely stockists are kept topped up with our patterns. Most customer emails are answered by Becca, so you’ll quickly come across her if you drop us a question.

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Poppy – Admin Assistant

Poppy is Lisa’s Tibetan terrier/poodle cross and a regular at Sew Over It. You will usually find her either napping on Lisa’s knee, sneaking a ball of wool to play with, or barking at the postman!

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